Products
Our suite of omnichannel products empowers brands like yours to reach the right customers at the right moment, driving meaningful results every step of the way. We offer a range of impactful offsite, onsite, and in-store solutions tailored to meet your specific objectives.
Reach shoppers actively searching for products like yours with ads at the top of search results and within product listings. Choose where your ads appear and target specific shoppers to stand out and drive sales. Manage your own campaigns directly with MediaAisleTM Sponsored Products, our self-serve platform.
Streamline the path to purchase and turn inspiration into action with shoppable ad experiences. From attention-grabbing placements to immersive brand hubs that showcase your full assortment, our shoppable formats make it easy for customers to explore, engage and buy.
Reach shoppers at every stage of their journey with eye-catching display ads. Strategically placed across our high-traffic e-comm platforms, your ads will capture attention during pre-shop planning and in-aisle browsing to drive consideration and influence purchase decisions.
Delight shoppers and drive trial. Put your product directly into the hands of your target audience with impactful product sampling initiatives. Integrated with our PC ExpressTM online grocery platform, sampling initiatives generate excitement, encourage purchases, and build lasting brand affinity.
Reach your target audience directly in their inbox. Connect with engaged customers at the moment they're most receptive to brand messaging and drive conversions with highly targeted campaigns.
Tell your brand's story and forge deeper connections with today's engaged consumers. Engaging articles and videos allow you to resonate with your target audience in a meaningful and memorable way.
Amplify your social media presence with hyper-targeted campaigns that deliver results. Leverage Loblaw’s exclusive audience segments to reach high-value shoppers across leading social platforms. Personalize your creative and optimize for maximum impact, driving brand awareness and engagement among your ideal customers.
Capture shopper attention when they’re actively searching for products like yours. Shoppable search ads boost your visibility on popular search engines, placing your brand front and centre and driving qualified traffic to your online and in-store offerings.
Reach shoppers before they even step foot in the store. Generate awareness and drive purchase intent with strategically placed media on popular pre-shopping apps like Flipp. Align your brand with Loblaw’s weekly flyers to maximize exposure and influence shopping lists before they're finalized.
Make a lasting impression with high-impact digital out-of-home advertising. Leverage strategic placement and data-driven targeting to reach shoppers in close proximity to Loblaw stores. Our DOOH solutions combine impactful formats with purchase-based insights to drive awareness, consideration, and ultimately, in-store conversions.
Supercharge your programmatic campaigns with the power of Loblaw’s exclusive data and targeting capabilities. Reach the right audiences at the right time across premium display and video placements. MediaAisleTM Demand Side Platform allows you to activate campaigns, optimize performance, and measure real-time impact on in-store and online sales.
Captivate shoppers throughout the journey. High impact digital screens at key points from entry to aisles grab attention and create memorable brand experiences. Whether promoting new products, creating brand awareness, promoting PC OptimumTM offers, reach customers and drive purchase intent.
Reach shoppers at the point of decision. Influence purchase behaviour with targeted audio ads placed throughout the store. Capture attention, drive awareness of new launches, and promote irresistible PC OptimumTM offers while customers browse.
Turn a transactional moment into a targeted marketing opportunity. Extend your reach beyond the point of sale with printed receipt ads. Deliver coupons, promote upcoming events, or drive traffic to your website— all while capturing shoppers' attention at a time when they're engaged with their purchases.