Loblaw Advance™ | News

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Trend 1: Outdoor entertaining peaks

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Trend 2: Sun & skin solutions soar

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Trend 3: Seasonal wellness is in focus

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Tapping into trends authentically: The retail media advantage

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2025 Summer Trends

The heat is on: How to connect with Canadian shoppers this summer

The challenge: Capitalizing on Super Bowl stock ups 

The solution: A winning Omnichannel playbook

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Results: The lasting impact of omnichannel 

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How an omnichannel strategy scored big for PepsiCo 

1. Helping customers discover your product

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2. Motivating customers to choose your product

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3. Incentivizing customers to stay with your product

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Building your own omnichannel strategy

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Three reasons you need retail media in your omnichannel marketing strategies

The challenge: Driving new customers to PC Pizza

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Results: Unlocking the power of data-driven strategies

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Acquiring new customers to the frozen pizza category with PC Pizza

The opportunity

The tailored solution

The results

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Using the power of omnichannel to increase brand relevance for a confectionary brand 

International recognition

Culture

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Loblaw Advance™ leader recognized at Retail Media Awards

What does impactful business leadership look like today?

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Defining leadership in an evolving world

Our plan is to launch digital screens in 500 stores by the end of 2023. 

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Connection with customers.

275+

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A digital screen next to a Zehrs grocery store that's advertising chips.

Loblaw Advance™ launches digital screen advertising

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Stingray Advertising® and Loblaw Advance™ team up to launch audio advertising in Loblaw grocery stores

The opportunity 

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400%

100 basis points (1%)

3.6:1

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Bakery section of a Loblaws grocery store.

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Driving trial of Country Harvest’s new product lineup 

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Produce section of a Loblaws grocery store.

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Introducing, “Loblaw Advance™” 

What is sponsored search?

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Ready to create a winning sponsored search strategy? Here are 5 tips to get you started. 

Get started with Sponsored Search

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Five sponsored search tips to help you grow e-commerce sales 