Our Approach

PC OptimumTM

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Tap into the power of PC OptimumTM, Canada’s leading and the most influential loyalty program. Reward shoppers with points, targeted offers and personalized experiences that drive purchase and foster lasting brand loyalty.

16

million active members

~7M

unique vistors: Monthly to our PC OptimumTM platforms

66%

of members check their app before shopping

How we make it happen:
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The power of points

Available at over 4,500 retail locations and many e-commerce platforms, PC OptimumTM points are what powers Canada’s leading customer loyalty program. Tap into this massive network of engaged shoppers by integrating points into your promotions.

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Trusted by shoppers

PC OptimumTM isn’t just a loyalty program, it’s a trusted destination where millions of Canadians discover value, explore products and services and engage with brands they love.

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Insights from coast to coast

We understand Canadian shoppers like never before. With over 16 million active members across the country, we have an unparalleled view of the nation's retail landscape. We’ll help you leverage these insights to reach the audiences that matter most to your brand.

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Smart audience segmentation

Connect with the right customers through personalization. PC OptimumTM offers robust segmentation capabilities so you can deliver tailored messages and offers that really resonate.

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